Wednesday, January 13, 2010

Social media for the public good



The State of Utah's Web portal "includes more than 30 blogs from public entities and more than 200 Twitter feeds from state and local agencies within the state," according to a report in Governing magazine.

Utah issued guidelines this past fall on "recognize the difference between social media as a private individual and social media as a public or government representative."

Too many governments (and a reported 50% of private sector companies) automatically ban use of social media tools like Facebook, YouTube, and Twitter by employees on the assumption they will be big time wasters.    If the telephone were invented today, I expect it too would be viewed as a tempting distraction to lure employees from their gainful duties and lollygag with calls to family, friends, or bookies.

It's nice to see Utah (and others like my state of Arizona who allow us to blog, tweet, and more) embrace change for the public good.

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